ROI-driven Website Development and Online Marketing
So this is me on Drupal now....
I really hope I'm doing the right thing here but so far what I've seen of Drupal has been really impressive.
Currently my bottleneck is the actual building of sites - setting them up, making sure it all works as intended - the basic stuff which you need to be able to rely on in order to move forward. If I can remove that bottleneck that could revolutionise my work throughput. I'm hoping Drupal will allow me to do that.
It won't make split testing landing pages any quicker and in fact it means I've got to learn a whole new framework (and scripting language) but I think it's got to be the way to go for the long-term considering I don't want to wholeheartedly buy into Microsoft's "dot net" way of thinking which seems to be the main alternative path open to me.
Much of the code I still rely on was written before Google Analytics even existed, before Adwords went nuts, and there wasn't a whole army of developers all working on one (freely available) CMS like there is now with Drupal. As far as I can tell, even though switching platform AND scripting language wasn't exactly the move I had in mind, I think it's the course-correction I need to truly progress to the "next level".
So I guess this is me putting my money where my mouth is - my main "window onto the world" pc has been linux since the XP install got taken out by a nasty virus few months back and I've survived that so I guess I'll survive this ;)
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Recent blog posts
- TSV Splitter - Segment your Excel/Google Docs spreadsheet data in seconds not hours.
- How to log drupal/zen download clicks to adwords as conversion info.
- Illustration of the "Design-by-committee" effect
- Handy little drupal module for tracking/counting file downloads
- Interesting file server system
- If Architects Had to Work Like Web Designers
- Added Twitter integration...
- Free Internet Marketing Audios from the System Seminar
- Statto - ported to drupal
- So this is me on Drupal now....


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